PureLink Celebrates the First Anniversary of PureAssurance
RAMSEY, NJ – March 5, 2015 - New technology simply isn't enough to draw users to purchase a new A/V system end to end. With rising demand for Ultra HD/4K integration, what happens to existing infrastructures that are now just facing digital makeovers?
To help facilitate a smooth transition, PureLink introduced PureAssurance, the industry's most comprehensive certification program designed to ensure the performance of various display and source devices across all formats and resolutions in a PureMedia™ ecosystem.
Since its launch one year ago, PureLink's team of experts have rigorously tested the latest and most readily used 4K and 2K displays and sources, such as VTC cameras, projectors, and video processors, providing designers and integrators with the assurance that certified devices will perform reliably and consistently with PureMedia™ distribution systems and components.
"The PureAssurance database is continually updated in order to enhance buyer and dealer confidence and facilitate compliance with different brands," said Jake Kim, Manager of Technology Deployment and Assurance at PureLink. "PureAssurance eliminates guesswork and provides the best resource for staying connected in any A/V environment," said Kim.